Storytelling: Your Small Business Marketing Secret Weapon What makes you read a blog post or article or email? Interesting stats? A clever turn of phrase? An attention-grabbing headline? All of those things can pique your interest, but they won’t keep your eyes on the page. For that, you need a story. As a service provider, […]
Reprogram your mindset
Can Mental Programming Help You? Conscious and Subconscious Mind Your mind is made up of two components; the conscious and subconscious (or unconscious) mind. The conscious mind controls everything that you are aware of and is often likened to the tip of the iceberg as it is actually only a fraction of the mind. The […]
Register for the Webinar
Other Businesses Coaches Don’t Want You to Know This In this webinar I am going to reveal the secret sauce to doubling your business profits in the next 12 months or less. The last time I shared this information for free, I had coaches tell me I was an idiot for sharing this information and […]
What’s important
How Well Do You Know What is Important (Update) This was one of my first blog posts. This is not important, but to note, it was still on the “hello world” post that comes with WordPress. I decided to give it a new home and a little updating. The message is what is important. A […]
Work on Your Small Business Not In it
No Time and The E-Myth A common objection I get from small business owners, even after they admit that they need help, is that they don’t have the time. They go on and on explaining to me all the projects and activities they have going on in addition to their regular “job” activities running the […]
Customer Referral Strategy
The Case for a Customer Referral Strategy Are you still not sure why you should bother with referral marketing? If so, here are some eye-opening facts that should convince you. According to the New York Times, 65% of new business comes from referrals. Wow, right? But what does that really mean? It means that all […]
Email Marketing to Grow your Business
Email Marketing to Grow Your Small Business One of the most effective ways I help businesses grow is to sell more to their current customer and past customers. I find that small businesses spend way too much time trying to acquire new customers, rather than engage current and past customers. If you are looking for […]
Love Your Spouse Challenge
If you’re on Facebook it’s a fair bet that you’ve seen this post in your news feed. Heck, some of you may have been tagged into the post directly or are guilty of tagging others. You know the one I’m talking about – “I was challenged by so-n-so to complete the Love Your Spouse Challenge.” Each […]
Converting Customers to Regulars
5 Tips For Turning New Customers Into Regulars Converting New Customers to Regulars You always hear the phrase that it is more valuable to have one repeat customer than ten new ones. While this might not be entirely accurate in numbers, the sentiment is true. No one knows the exact value of retained versus acquired […]
10 Olympic Life Lessons
I love the Olympics. Every two years we get a dose of the most amazing athletes in the world doing what they do best…competing. They are all quite literally going for the gold. They have trained for years to put their best foot forward and they’re doing it in front of the world. Here is […]
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