Adding Scarcity to Your Offers How many times have you made a buying decision or accelerated your shopping timeline because you were told that there was a limited amount of the item left? This is known as scarcity marketing and it is extremely effective. The simple principle behind this is known as supply and demand. […]
8 Negotiation Skills for Small Business
8 Negotiation Skills Small Business Owners Should Know An often overlooked skill in small business is negotiation. Your business will need to interact and make deals with other businesses and sometimes shrewd high end customers or clients to succeed. If you lack the proper negotiation skills, you will continue to be on the losing end […]
Work Smarter and Not Harder
How Can I Work Smarter and Not Harder? Many people mistake being busy with being productive. But being productive means that you deliver results in a timely manner. If you want to be more productive and focus on impact without working harder or you are already overwhelmed by how hard you are working, you’ll need […]
Denver Small Business Resources for Coronavirus Help
Resources for Denver and Colorado Small Businesses If you own a small business in Denver or the State of Colorado the following resources may be of help in keeping your business afloat or keeping your employees paid during the coronavirus (COVID-19) outbreak. SMALL BUSINESS RESOURCES CITY OF DENVER’S SMALL BUSINESS EMERGENCY RELIEF PROGRAM Denver Mayor […]
When Hard Work Isn’t Enough
Putting in the Effort No matter what you want to accomplish, success doesn’t happen without putting forth effort, often, a lot of hard work. But even then, it may not come as easily as you think and that can be frustrating. It may cause you to want to quit. But quitting is not the right […]
Creating and Maintaining an Effective Team
Creating and Maintaining an Effective Team A well-oiled machine requires parts that are able to move together to perform a particular task. The same concept applies when it comes to looking for and maintaining an effective team—they need to be able to work together to achieve a common goal. According to The Balance, one of […]
Avoiding Business Burnout
Don’t Let Burnout Get You: Tips for Small Business Owners As a small business owner, you probably already know what burnout is but what you may not know is that there really are ways that you can avoid it. Many business owners think that business burnout is just part of the process and that they […]
Successful Goal Setting is About Priorities
Good Goal Setting is About Priorities People want to succeed in business and in life. Success is often a result of planning. But what if the items you have on the plan are wrong? This could lead you to a place in your life you didn’t expect and not for the better. Besides, it means […]
Should Managers Set Goals for Employees
Should Managers Set Goals for Employees? Does Goal Setting Fall on the Manager? Managers are responsible for the work of their employees. They have projects and commitments they need to fulfill and they give their employees tasks that help get those initiatives fulfilled. Because of this, it may seem like a good idea for managers […]
Increase Conversions – Downselling
What is Down-selling and How does it Increase Your Small Business Conversions and Profits Increase Profits The best ways to increase your small business profits are to 1) Sell more to your current clients 2) improve profit margins and 3) convert more leads to sales. With those 3 in mind, let’s discuss a specific lead […]
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